Acne Studios celebrates 10 years in Paris with a pink wedding

Acne Studios celebrates its tenth anniversary in Paris with a ‘quirky’ pink wedding

Crinkle-satin sheets, mother-of-pearl candelabra – Acne Studios celebrated 10 years of showtime in Paris last night with a ‘Twisted Wedding’, an all-floral collection that provides the backdrop for the S/S 2023 collection that celebrated the archetypes of the arts. Romantic weddings.

“It’s our 10th anniversary in terms of showing in Paris, and I think maybe we should think about that,” founder and creative director Jonny Johansson says during S/S Paris Fashion Week 2023. The Stockholm-based label to appear in the city as part of a collaboration with the Musée de la Mode in 2012 (the 2013 S/S collection included a scan from the museum’s archives by artist Katrina Gibb).

The most famous event I can bring up is the wedding. For me, it’s the start of so many aesthetic choices – what’s the most interesting event that people used to take part in, to celebrate something? “

Choosing the Palais de Tokyo for the occasion – an ‘symbolic Parisian institution’ – the entire exhibition space was rendered in pink, a color that has now become synonymous with the label (a special shade found on shopping bags and store designs is referred to as Acne Studios pink’). “I thought it was interesting to work with an unpopular color that, at the time when no one liked it, everyone called it ‘Millennial Pink,'” Johansson says.[We wanted to] Take it out of context, do the opposite of everyone else and celebrate and use it as part of our DNA.

The mother-of-pearl-covered candlesticks were created in collaboration with London-based nail artist Sylvie Macmillan, whose other-worldly nails—often featuring surreal motifs, from braided loaves of bread to sculpted Michelangelo David parts—have seen her collaborate with several fashion brands. and publications as well as the musicians Arca and Rosalía.

“A couple of summers ago, I did a month-long project of making mother-of-pearl and rugged candlesticks and selling them to raise money for charity. They were all relatively small tabletops made from shells bought on eBay or donated by friends and family who had their own collections, she explains.

The nails continued to work as usual, so the sconce project was halted until I got a call from Acne Studios; Someone from their office saw my work, and I was surprised considering the candlesticks Instagram account only has about 300 followers. Working with Acne Studios has given me the opportunity to expand on the designs I’ve created before, and to work on a much larger scale, with completely different structures and types of shells.

She says the candlestick shapes are designed to evoke corals — “I wanted the shells to appear as if they had grown out of the piece or clung to it.” She adds: ‘I’ve looked at the way barnacles and rockbirds cling to rocks and shipwrecks. Mother-of-pearl trim is nothing new, although shells are usually applied in a relatively equivalent fashion, I wanted to do the opposite.

The ceremony was completed with Acne Studios performing the traditional wedding band, Leya & Eartheater collective, “avant-harp”.

“I wanted to put a twist on the classic burlesque wedding, noting everything from the tablecloth to the chandelier, the wedding night bed sheets, the bride’s shoes, bows, and cute flowers,” Johansson says of the collection itself, whose wedding took place nearly 20 (presenting his menswear collection S/S 2023 earlier in the year, which was also inspired by the wedding, and said he regretted wearing a classic black suit).

‘There is something cute, cute, and sweet about weddings,’ he says, noting that, ten years later, he still feels the pressures that appear in Paris. “But also something dangerous and fragile.” §